Five Fun Ways to Spark Online Conversations
Looking for more engagement online? Social media conversations do not be difficult if you follow these tips. Here are five fun ways to spark online conversation.
You can use this strategy online on ANY social media platform.
Do not afraid to make fun of yourself.
People enjoy and welcome it when we cannot take ourselves too seriously. For example, I posted a video of myself wearing two different earnings. I realized it AFTER the video was done. Instead of taking the video down and re-creating it, I decided to keep the video and poke at myself for it.
Talking about video, I highly encourage you to make as many videos as yourself talking about yourself and your business. Read this article if you need help improving your confidence.
I did not realize I was wearing the wrong earrings until it was too late!
Celebrate a win from your audience or clients.
Is your client crushing their goals? Don’t forget to share it with others in your community.
Why do we need to share client success with our community?
Great question, glad you asked!
- Acknowledgment the work of the client win
- Encourage others
- And most importantly, acts as a form of social proof.
So go ahead and give everyone an electronic high five! People love conversations that share victories, wins and general accomplishments.
Need Content Ideas? Get some contagious content!
Share a factoid or feeling.
As a business owner you need to provide content that is fact as well as feelings. Useful statistic or data are factoid examples.
Don’t want to be too scientific? Try sharing about your thoughts or ideas. A feelings posts can be about something that is going on in your life that is relatable.
Either path you choose, don’t be afraid to share truthfully of from the heart. Listen to this podcast episode about other ways to share your feelings or ideas in a fun way.
Share photos, graphics or videos
Visual always beats text-based posts. One single image can tell a powerful message. Also, many people prefer graphics as they can quickly absorb the ideas without reading too many words.
Whenever possible, use photos, graphics and videos to convert your ideas. And if you are creating graphics, make sure the text is easy to read and understand.
I have seen far too many grainy graphics that are hard to understand or read. I use canva to create graphics but you can also use photos using your cell phone.
Make sure you include a powerful story or an idea that is alignment with the image. For example, if you are showing a photo of kids playing with a water hose, do not use that photo to talk about website design. This is especially true if you use Instagram. The image gets people to stop but the story encourages them to comment and share.
Be relevant and current to entertainment, culture, fashion and pop news
Does anyone talk about Beatles, Wham or Cher? Or do you hear more about Kylie Jenner and Tik Tok? Be current and active about what people are talking about. Most people want to engage in conversations that interests them, are important and relevant to them.
So – go ahead and talk about a fun new Netflix show.
Rave about a new dress that has come into style. You do not have to talk about business all-the-time.
Mix up your online conversations with light talk.
Do you have fun idea that I did not mention? Please let me know in the comment section below.
Always keep trying something new
Never stop exploring the possibilities. Experimenting helps you learn more about yourself and how you want to connect with your ideal client.